Greater Harrisburg's Community Magazine

Women in Business: The Twila Glenn Group

Twila Glenn, SRES®, CNE ®, Realtor/Team Leader
Amy Kieffer, Realtor
Allyson Musili, Realtor/Transaction & Operations Manager

The Twila Glenn Group at Joy Daniels Real Estate Group


Why did you decide to go into your profession?

I have always been interested in design, decorating, architecture and just homes in general. I loved looking at homes when we were buying our first home and found myself attending my friends’ showings at their request when they were buying their first homes. I didn’t want to be limited by corporate America and wanted a business that could grow based on my personal efforts but would also allow me to be home with my kids when we decided to have them. So, with all of that, real estate seemed like a good fit for my personality. After working a 9-to-5, I took real estate courses from 5 to 9 and loved them. So, I passed my test, put in my two weeks, and the rest is history.


What makes your approach to your job different or unique?

On our team, we have the motto “The Relationship is more important than the Transaction.” So, we are always on the lookout for the next relationship. The majority of our business is referral-based, so we take our relationships very seriously as our goal is to make the people who refer us look good. We are professional realtors and back up our reputations with sound business and marketing systems that are constantly evolving to best serve our clients, as we want to create “raving fans” throughout the marketplace. All of our marketing is geared towards relationship-building events that support local businesses and charities and remind our past clients and supporters that we love and appreciate them years after the sale.


What’s the most fun or gratifying part of what you do?

I love so many aspects of my job, but the most gratifying is reconnecting with my clients after the sale and having them rave about the experience, whether it was helping them find a home or assisting with the sale of their property. When they have a referral for us, it is the biggest compliment we can receive, as it shows that we have their trust and that they are willing to put their name and reputation on the line for us, which we take to heart. It makes the stress and hard work that they often do not see all worth it, as we did everything with a smile and a plan.

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